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ADVANCED THINKING STRATEGIES FOR BUSINESS OWNERS & ENTREPRENEURS

who is terry gormley?

Hi, I’m Terry Gormley, and my journey to becoming a Master NLP Practitioner and a transformative coach has been anything but ordinary. Born and raised in the heart of South Yorkshire’s coal mining community, my early years were shaped by the values of hard work, resilience, and the power of community. These values have guided me through various life stages, from the coal mines of my hometown to the demanding role of a firefighter, and finally, to the pinnacle of mindset mastery.

early beginnings

Growing up in South Yorkshire, my childhood was framed by the legacy of my father, a former prisoner of war, whose stories of survival and resilience instilled in me a deep-seated determination to overcome adversity. My mother, often regarded as the hardest worker in the fields, exemplified tireless dedication and strength. Witnessing her work from dawn till dusk, I learned the invaluable lesson that hard work and persistence are the backbones of any achievement.

These formative experiences were further solidified during the years I spent working in the coal mines alongside my community. It was a tough, demanding environment that tested the limits of physical and mental endurance. One day, deep in the mines, covered in soot and sweat, I had a profound realization: there must be more to life than this. This moment became the catalyst for my pursuit of a greater purpose and sparked my interest in the transformative power of the mind.

a calling to serve

Drawn to a life of service, I embarked on a career as a firefighter, a role that tested and honed my resilience and ability to act under pressure. This experience was pivotal, as it exposed me to the direct impact of mindset on performance and well-being in high-stress situations. It sparked a curiosity in me about the power of the human mind and set the stage for my next career transformation.


While serving as a firefighter, I started a fire safety business on my days off. However, I quickly encountered a challenge—despite the quality of the services I provided, I wasn't attracting enough leads. This obstacle led me to delve into the world of marketing to find solutions. My research not only helped my business grow but also ignited a passion for marketing itself. I became fascinated with the psychological aspects of marketing and how it influences decisions. This newfound love eventually led me to join the Entrepreneur's Circle, where I expanded my network and deepened my knowledge, further integrating these insights into my coaching practice.

My exploration led me to discover Neuro-Linguistic Programming (NLP). Captivated by its promise to unlock profound personal change, I pursued and achieved the status of an NLP Master Practitioner. For over 20 years, I have dedicated myself to mastering these techniques, constantly seeking new ways to empower others to overcome their barriers and reach their fullest potential.

a commitment to coaching

Today, as a coach, my approach is a blend of the resilience I learned from my parents, the courage from my firefighting days, the entrepreneurial spirit, and the transformative power of NLP. I strive to help each individual uncover and utilize their inner strengths to lead more fulfilling lives.

I believe that everyone possesses untapped potential, similar to unmined gems waiting to be discovered and polished. My goal is to guide people in excavating these hidden strengths and transforming them into tangible successes that resonate through all aspects of their lives.

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